• Almarai, the largest dairy company in the Middle East, has announced plans to invest over 18 billion Saudi riyals ($4.8 billion) by 2028 to enhance its current operations and venture into new markets. This investment plan encompasses various sectors, including a substantial allocation for poultry expansion and strengthening its food categories like dairy, juice, and bakery. Additionally, Almarai aims to explore growth opportunities in sectors such as frozen foods, red meat, seafood, and ice cream.

• A portion of the investment will be directed towards entering new food segments, developing supply chains, bolstering sales capabilities, and advancing technology. Financed through operational cash flows over the next five years, this initiative aims to solidify Almarai's market position, support expansion into new markets and sectors, and maintain quality standards while contributing to food security. Although Almarai's primary market is in Saudi Arabia, its products are also sold across the GCC region, Egypt, and Jordan. In the fourth quarter, Almarai witnessed a more than 4% increase in net profit, driven by higher revenue particularly from its poultry and dairy divisions.