Google on the Block

Google on the Block

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  • The U.S. Justice Department is contemplating a significant move to break up Google, potentially leading to the forced sale of parts of its business. In a recent court filing, antitrust enforcers expressed their intent to mitigate Alphabet's dominance in the search market. The proposal includes requiring Google to grant access to the underlying data that informs its search results and artificial intelligence (AI) products. The Justice Department is exploring both behavioral and structural remedies to prevent Google from leveraging its other products, such as Chrome, Play, and Android, to enhance its search offerings.

  • This case marks a historic step in addressing major tech monopolies, reminiscent of previous attempts to break up Microsoft two decades ago. As the proceedings move forward, Judge Amit Mehta will consider the proposed remedies next month and gather additional evidence, with a ruling expected by August 2025. Antitrust pressure on Google is mounting, with recent rulings indicating violations in both online search and search ad markets. Industry analysts suggest that while a break-up may be unlikely in the near term, the legal battles are set to continue for years, reflecting a broader U.S. crackdown on tech giants and their market influence.

Why it matters

The outcome of this case could reshape the landscape of the tech industry.

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