$2.1B Deal

$2.1B Deal

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  • DAZN has successfully completed the acquisition of Foxtel, an Australian cable-TV business, from News Corp for $2.14 billion. This strategic move allows DAZN to expand its footprint in the Australian market, enhancing its portfolio of sports streaming services. The deal is significant as it positions DAZN as a key player in the competitive landscape of sports broadcasting, particularly in a region where sports viewership is robust and growing. The acquisition aligns with DAZN's strategy to consolidate its presence in key markets and leverage Foxtel's existing subscriber base.
  • As part of the deal, News Corp has taken a 6% stake in DAZN, indicating a continued partnership between the two companies. This stake provides News Corp with potential financial upside as DAZN grows, while also allowing it to maintain a foothold in the sports broadcasting sector. The transaction reflects broader trends in the media industry, where traditional cable operators are increasingly partnering with or selling to streaming services to adapt to changing consumer preferences. This shift could lead to further consolidation in the industry as companies seek to enhance their competitive positions.

Why it matters

The acquisition strengthens DAZN's market position in Australia and reflects ongoing trends in media consolidation.

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